Using Pictures

A picture is worth a thousand words

There nothing better than a visual support to get the hang of the concepts presented.

Busy slide presentations create information overload and clutter. The lecturer only comments on each slide.

A lecturer's job is to make concepts simple and accessible to each Master's student, whatever their educational background. Attendees have different levels in Marketing, (least advanced, intermediates and advanced) as there is no prerequisite at school, to take an elective course.

A lecturer cannot either touch either upon the entire content of textbooks in slideshows or fit it, in a 21-hour course.

Slideshows are the minimum content for you to refer to.

If you want to go further, textbooks and reference books are available online.